Inbound Email Automation Built for Modern Hotel Portfolios.
Turn messy reservation and group inquiries into more direct bookings — with sharper, faster proposals that convert, without losing the human touch or risking data integrity.
Powering direct revenue and data continuity across leading independent properties and global hotel groups
Your Inbox Is Your Highest-Converting Booking Engine.
Hoteliers spend millions optimizing their website checkout while ignoring the channel that drives their highest-value direct bookings. According to the European HOTREC Distribution Study, direct email inquiries consistently rival or outperform web booking engines in market share.
of all hotel revenue in Germany happens via direct email — your single largest direct sales channel, outperforming the traditional website booking engine.
of all hotel revenue across Europe is driven directly through the inbox (15.8% direct email + 5.9% contact forms).
Eliminate the Back-and-Forth. Let Guests Book Themselves.
A traditional inquiry means an agent checks the PMS, types a reply, and waits — often chasing card details by email, a step that risks PCI-DSS compliance. HERA replaces the volley with a single, self-service loop.
Inquiry arrives
A guest email lands in Outlook or Gmail — individual, group, or partner request.
HERA builds the offer
Rates and availability are checked automatically and a branded proposal is generated in seconds.
Guest confirms & pays
The guest selects a room and enters card details through a PCI-DSS and GDPR compliant checkout — no agent required.
PMS updates instantly
Reservation, guest profile, and tokenized payment are injected straight into Opera, Protel, Mews, and more.
See what your inbox is really worth.
A Mutual Evaluation takes 20 minutes and shows you exactly where inbound email revenue is leaking from your portfolio today.